Country Expansion Manager, Africa

Location: TBD, Multiple Countries

Department: Business

Type: Full Time

Min. Experience: Manager/Supervisor


We’re looking for a self-driven, entrepreneurial individual with strong business development or project management experience to help lead Fenix into new countries across Africa. This role will be based in Africa with frequent travel between our Kampala, Uganda office and pilots in West Africa.

About Fenix

Fenix International is a next-generation energy company.  Our mission is to transform our customers’ quality of life through disruptive innovation in energy and financial services. Our flagship product, ReadyPay Solar, is an expandable, lease-to-own solar home system financed through affordable instalments starting under $0.19 per day. We use real-time transaction data to create a unique credit score to finance power upgrades and other life-changing loans and open up a wider world of energy and financing for our customers.

To date, Fenix has sold over 150,000 ReadyPay Power systems in Uganda, bringing clean, reliable power for lights, phones, radios, TV and much more to over 900,000 people in Uganda.  In 2017, Fenix announced that it was joining forces with ENGIE, one of the world's largest energy companies and a leader in the move to renewable, decentralised and digital energy.  ENGIE will make significant commercial investments in Fenix to accelerate the path to our mission. Fenix will operate as a distinct and autonomous company within the ENGIE group in order to retain our unrelenting focus on innovation, smart iterative design, strong team culture and exceptional customer experience. Together, Fenix and ENGIE plan to bring life-changing energy and financial services to tens of millions of off-grid customers and to make universal access to modern energy a reality across Africa.

Job Description
At Fenix, one of our core values is to think big and make things happen. As Country Expansion Manager at Fenix, you will embody this value.

Your focus will be leading Fenix into new markets by 1) designing country-specific expansion strategy, 2) designing and executing pilots, and 3) enabling the transition to launch at scale.

Key Responsibilities

Market Entry

  • Conduct market entry assessments to critically evaluate new markets for Fenix and determine market readiness
  • Develop relationships with relevant actors in an assigned portfolio of new markets and maintain Fenix’s networks throughout the business environment
  • Draft country business plans and financial models for priority markets in your portfolio
  • Create multi-market hiring pipelines for key personnel and management for new countries, conducting initial screenings and interviews where appropriate


  • Design, manage, and oversee pilots:
    • Set up pilot management systems and reporting structures, and lead 3-6 month pilots on the ground in assigned countries
    • Coordinate between strategic partners in new countries and Fenix teams to ensure pilot workplan alignment, especially on-time business integration as needed
    • Onboard and manage start-up teams including sales, finance, operations, customer service, and more, to ensure a smooth transition from pilot to launch
    • Develop and manage pilot budgets and targets
    • Throughout the pilot, monitor and test market requirements of product and pricing, marketing, sales, distribution, partner integration, and service with potential partners, as well as customer experience and country-specific customer insights, to inform commercialization strategies post-pilot
    • Coordinate initial admin and operations, including undertaking the steps needed to operate legally in a new market and the logistics required to ensure delivery of pilot materials (stock) in target countries
    • Set up systems to manage initial sales and repayments where solutions do not exist presently
    • Help create a culture that recognizes and embraces Fenix’s vision and value, always encourages success, and supports all employees
  • Provide management with regular reports on findings and progress

Project Management to Launch Commercially

  • In collaboration with business development leadership, develop commercialization strategies for assigned markets
  • Manage the market entry timeline and recruiting plan for assigned markets
  • Coordinate Fenix departments to successfully prepare for a soft launch and commercial sales in assigned markets
  • Fulfill open functions on the launch team until key roles are filled

Required Skills & Experience

  • Leadership & project management experience: we are looking for entrepreneurial candidates who have started or contributed significantly to scaling a company or project. We especially value candidates who have designed, executed, and scaled pilot projects.
  • Experience living or working in Africa or other emerging markets
  • Exceptional analytical skills and ability to synthesize analysis into practical strategy recommendations
  • Comfort and experience with cultivating strong relationships with external clients, whether in a board room or a rural off-grid community
  • Outstanding written, verbal, and interpersonal communications skills (English)
  • Excellent judgement and ability to work independently with little supervision
  • Highly motivated by customer happiness
  • Three years’ minimum work experience in a relevant role
  • Bachelors or Master’s degree in relevant field

Highly Desired Skills & Experience

  • Experience living or working in a rural economy
  • Financial modeling skills
  • Knowledge of Quickbooks or similar accounting software
  • French language proficiency

To Apply

Please submit your resume and cover letter through the job posting at

Fenix offers a competitive salary, and a fun, high-growth work environment. We recognize the value of diversity in our workforce, and encourage all qualified candidates to apply. We thank all candidates who choose to apply, however, only those selected for a further interview will be contacted.


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